• Kellogg CEO on new name reveal: Rebranding 'was a daunting task'

    11 days ago - By Up Worthy

    Will have cooked up a new look by the end of the year as it executes a valuation-boosting initiative for its investor base. The cereal and snacks giant revealed this week the new names of its two businesses once it completes a planned breakup later this year: Kellanova and WK Kellogg Co. "It was a... kellanova wkkelloggco kellogg stevecahillane yahoofinancelive cornflakes pringles cheezit poptarts frootloops
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